Simona Cristina Sălăgean Țecu

Behavior analyst with BCBA international accreditation, trainer and coordinator of therapy programs in Romania and abroad. I have been working for 17 years in the field of intervention for children and adolescents with special needs and school integration. I received the title of Doctor of Educational Sciences at “Babes-Bolyai” University and I am the author of the book “Teach me to learn.”

Presentation: The role of applied behavior analysis in increasing  the employees’ motivation and productivity  

Abstract:

The paper addresses how some strategies from the Applied Behavior Analysis (ABA) approach contribute to understanding and increasing performance and motivation in the workplace. In this study, we provide the conceptual background and review the available studies on behavioral approaches applied in organizational settings and describe various factors that influence motivation, including individual learning experiences and the keys to effectively providing positive reinforcement. The paper concludes with a discussion about the implications for entrepreneurial leadership practice and further research, offering practical suggestions for improving motivation and productivity in organizational settings.